President Murmu Calls for Turning Swachhata Abhiyan Achievements into Measurable Results

New Delhi, November 11, 2026 The Swachhata Abhiyan has played a significant role in promoting public awareness, community participation and healthy competition across the country. Emphasising the need to build on this progress, President Droupadi Murmu highlighted the importance of translating the campaign's achievements into scientifically verified outcomes during its next phase. The President expressed hope that the benefits of the initiative would reach every citizen in smaller cities as well. She said that cities leading in cleanliness would extend constructive support to other cities, while young talents would contribute innovative solutions to address the actual challenges faced by urban areas. President Murmu expressed confidence that urban local bodies, citizens and expert communities would work together to develop cities that are not only visibly clean but also healthier. She emphasised that these collective efforts should also make cities outstanding examples of environmental protection and discipline. The President's remarks underline the need to take the cleanliness movement beyond public awareness and participation towards tangible, scientifically established improvements in urban living standards.